FROM FASHION JEWELLERY OF DEANNA FARNETI CERA

BIOGRAPHY AND WORK OF ANNARITA VITALI

BIOGRAPHY

Annarita Vitali was born in Bologna on 02/17/51. After the classical matriculation he enrolled at the DAMS where he graduated in History of Art in 1974, doing a thesis in urban planning with Prof. Cervellati, perhaps the only architect in the world who has put forward the conservation of urban heritage and its redevelopment 'disharmonic expansion or worse if possible to the demolition of the urban landscape. 
"The preservation and evocation of the past, the history of what has been, especially in the small traces of human life, always exert a profound attraction on her". After a collaboration with the Gallery of Modern Art on the occasion of its opening, where he collaborated on biographies of painters such as Pizzirani, Fiori, and at the exhibition of Saetti and a previous collaboration with the Artistic Event Agency, he began a fortuitous activity in the field of bijoux that soon became a real small company with internal and external employees.

History of Annarita Vitali's activity

In Bologna, there are people who have in its DNA storage, and retrieval;
Annarita Vitali, who holds a degree in Urban Planning with Arch. Tto Cervellati has always been active in the recovery of historic centers,
pursued, working on their own, after a collaboration with the Public Art Events and Gallery of Modern Art, a recovery, once a jewel and its creation.
Everything stems from the purchase of '
 former warehouse "Furlanetto."
Founded in 1925, recorded with all the original material and revived with the artistic creations of Annarita Vitali in 1998.
The company, founded in 1925 by Romeo Furlanetto, producing fashion accessories, which are sold internationally, and collaborated with leading designers, including Valentino, Chanel and Balenciaga where he was the distributor for Italy ... just to name a few.
At the early death of Romeo Furlanetto, took over his wife Mary, a Calestani Casalmaggiore.
Here was established, the oldest and most important production of jewelry, called 'fool's gold', as not all precious, from the second half of 800.
It was here that he was in fact invented the gold-plated foil precisely plated in gold, which was a huge success all over the world.
The industries that produce accessories, but not only that, you consorziarono, continuing the activity until the '70s.
Everything would be lost if it had not been invented in 1998, the museum of jewelry, with over thirty thousand pieces which tells the story of the 'evolution of jewelry, which follows very quickly
l 'evolution of the historical period and trends.
Just in 1998, the closing down of Furlanetto Bologna, Annarita Vitali, after two years of cataloging materials, began to produce unique pieces with vintage materials, precisely those purchased by the company mentioned above.
Born in a house primi'900 unique thematic artifacts, all rigorously made with vintage materials.
It is themed jewelry, as their materials and their historic, recurring themes emerge, however, not only in the world of jewelery but are present in many types of art, architecture, iconography, poetry, literature, etc..